Search Engine Marketing Services
Times of Group is the best SEO company that also offers end-to-end Search Engine Marketing services to give an edge to your online business in the market. With our professional SEM services, you can enjoy the advantages of optimum business leverage at low risk and low costs.
With our professional SEM services, we make the most of the capabilities of search engines on the web. It helps businesses to enhance their online visibility and presence in the digital world. It also encompasses the use of various paid sources for attracting visitors to your website. Being a reliable marketing tool SEM is considered to offer cost-effective, quick, and simple solutions for getting constant website traffic.
Hence, it is a perfect website strategy for online businesses that are not getting enough organic traffic with traditional SEO techniques. Thanks to SEM, it is easy to combine search engine optimization techniques with paid advertising strategies for getting effective and speedy results.
Instead of following a standard approach for every client, we offer custom SEM strategies to provide you with the best results considering the requirements, constraints, and goals of your business. Meanwhile, we follow a flexible approach to keeping pace with the altering algorithms of several search engines. This way, we manage to maximize the ROI within a specific period. We aim to provide you with the desired web traffic with the help of search engines. So, you can easily boost your brand value and sales at the same time.
| Basic Plan $149/Monthly | Pro Plan $299/Monthly | Premium Plan $499/Monthly |
| SEO Services for 15 Keywords | SEO Services for 30 Keywords | SEO Services for 100 Keywords |
| Keywords Research and Approval (Yes) | Keywords Research and Approval (Yes) | Keywords Research and Approval (Yes) |
| Website & Competitor Analysis (Yes) | Website & Competitor Analysis (Yes) | Website & Competitor Analysis (Yes) |
| Content Duplicity Check (Yes) | Content Duplicity Check (Yes) | Content Duplicity Check (Yes) |
| Initial Ranking Report (Yes) | Initial Ranking Report (Yes) | Initial Ranking Report (Yes) |
| Increase website credibility (Yes) | Increase website credibility (Yes) | Increase website credibility (Yes) |
| ON PAGE SEO ANALYSIS | ON PAGE SEO ANALYSIS | ON PAGE SEO ANALYSIS |
| Meta Tags Creation (Yes) | Meta Tags Creation (Yes) | Meta Tags Creation (Yes) |
| Canonicalization (Yes) | Canonicalization (Yes) | Canonicalization (Yes) |
| URL Structure (Yes) | URL Structure (Yes) | URL Structure (Yes) |
| Content Optimization (Yes) | Content Optimization (Yes) | Content Optimization (Yes) |
| Image Optimization (Yes) | Image Optimization (Yes) | Image Optimization (Yes) |
| Heading Tag Optimization (Yes) | Heading Tag Optimization (Yes) | Heading Tag Optimization (Yes) |
| Website Speed Optimization (NO) | Website Speed Optimization (NO) | Website Speed Optimization (NO) |
| Robots.txt (Yes) | Robots.txt (Yes) | Robots.txt (Yes) |
| Sitemap Creation (Yes) | Sitemap Creation (Yes) | Sitemap Creation (Yes) |
| Google Analytics & Search Console Setup (Yes) | Google Analytics & Search Console Setup (Yes) | Google Analytics & Search Console Setup (Yes) |
| Blog Optimization (Yes) | Blog Optimization (Yes) | Blog Optimization (Yes) |
| LOCAL SEO SETUP | LOCAL SEO SETUP | LOCAL SEO SETUP |
| Google Map Integration on website (NO) | Google Map Integration on website (Yes) | Google Map Integration on website (Yes) |
| Google My Business Page Setup and Optimization (NO) | Google My Business Page Setup and Optimization (Yes) | Google My Business Page Setup and Optimization (Yes) |
| Create Local Citations Listing – 5 | Create Local Citations Listing – 10 | Create Local Citations Listing – 20 |
| Local Keyword Optimization 5 | Local Keyword Optimization 15 | Local Keyword Optimization 50 |
| CONTENT MARKETING | CONTENT MARKETING | CONTENT MARKETING |
| Onsite Blog – 1 | Onsite Blog – 3 | Onsite Blog – 6 |
| OFF PAGE SEO | OFF PAGE SEO | OFF PAGE SEO |
| Social Sharing – 30 | Social Sharing – 60 | Social Sharing – 150 |
| Blog Social Sharing 1 | Blog Social Sharing 3 | Blog Social Sharing 10 |
| PDF (Doc) Submissions – 1 | PDF (Doc) Submissions – 3 | PDF (Doc) Submissions – 10 |
| Social Media Sharing (Facebook) 1 | Social Media Sharing (Facebook) 5 | Social Media Sharing (Facebook) 15 |
| Local Citations 5 | Local Citations 15 | Local Citations 40 |
| Article submission 2 | Article submission 4 | Article submission 10 |
| Image submission 5 | Image submission 10 | Image submission 20 |
| Video Submission ( If you Provide) 1 | Video Submission ( If you Provide) 3 | Video Submission ( If you Provide) 10 |
| Reporting | Reporting | Reporting |
| Monthly Work and Ranking Report (Yes) | Monthly Work and Ranking Report (Yes) | Monthly Work and Ranking Report (Yes) |
Boost Online Success with Our SEO Management
SEM is one of the best strategies to derive more leads and increase your business’s online presence. When your business visibility increases on search engines, you can easily reach more people online, leading to better conversion rates. That’s how it’s easier to stand out from the competitors.
Being the top internet marketing agency, Times of Group offers custom SEM and SEO Services simultaneously to small, mid-sized, and large companies. This enables each of our clients to increase their revenue while triggering online growth.
Today, it’s critical to build an organic online presence through SEO. So, adding paid SEM strategy to your marketing process is helpful to get you organic results. However, you may even increase online visibility and leads through SEM for running paid ads.
Want to know more about how our SEM services work? Contact us today for a detailed discussion on SEM packages and also learn about SEM tactics and how they can help you attain your business goals.
What is Search Engine Marketing?
According to studies, around 80% of consumers do online research and also spend around 79 days collecting information about a specific service or product before making the buying decision. It means most online users have high buying intent.
SEM is a cost-efficient way of increasing your business revenue by connecting you to customers with high conversion potential. SEM also helps businesses to make the most of customer behavior while positioning their brand ads precisely right in front of the target audience.
SEM is also a solid pay-per-click (PPC) ad strategy that helps increase higher visibility of a website in SERPs. Our SEM service experts use the right keywords for optimizing ad performance. This helps increase the quality score, as well as bring in more conversions and traffic to the landing pages. The Quality Score is a metric that search engines use for determining the paid search advertisements’ relevance and quality. The better you meet the requirements of the prospects, the less the search engines are likely to charge you for each ad click and the conversion.
Anyone with a business website can take advantage of search engines for promoting their services and products. Are you ready to start your SEM campaign with us? Our search engine marketing company explains the importance of search engines and how businesses can use them for increasing the customers’ buying process. Contact us to learn more about search engine marketing and ways to improve your marketing efforts in no time.
How Does SEM Work?
Search engines have specific algorithms for ranking different SEM ads. They also help in determining the search relevance of those ads. The paid SEM depends on the formation of the right search engine marketing tactics, constantly improving your search ad strategies, and bidding on valuable keywords. All this is done based on analytics for lowering your ad expenditure and improving profitability.
To stand out from the competitors, our search engine marketing agency follows a systematic approach that includes:
1. Keyword Research and Analysis
Our SEM and digital marketing company use advanced keyword research tools, including Google Search Console, for finding high-value keywords and search teams. It also helps eliminate negative keywords from the list that aren’t effective for a search advertising budget.
2. Landing Page Development & Ads Creation
After identifying the target keywords, our experts make text-based ads to display search results and also link them to optimized, unique landing pages. The aim is to bring in the target audience’s basic search intent. After that, they aim to move the audience to the bottom of the sales funnel.
3. Account Formation and Tracking
In this phase, experts understand the effectiveness of the SEM strategy. Our SEM team runs a lead-tracking report for checking if a specific search engine supports conversion tracking. If it does, we double-check the codes for ensuring they are well-installed on the landing pages.
4. Campaign Release and Monitoring
After optimizing the paid search marketing ads, a strong SEM strategy, and well-designed landing pages, it’s time to launch the PPC search engine marketing campaign. Times of Group experts manage the campaign settings like languages, networks, locations, and devices. It helps them determine the right ways to run your ads. After the campaign launch, they also closely monitor the performance of the ads.
5. Analysis and Evaluation
Checking and benchmarking the results of the campaign against search engine marketing goals is the key to measuring SEM success. We evaluate and track the key performance indicators (KPIs) like Quality Score, click-through rate (CTR), cost per conversion, and search impression share. The analytics results also enable us to optimize the next campaigns for paid search engine marketing to get higher conversions.
This is how our search engine marketing strategy works. Furthermore, we determine whether or not the existing SEM campaign is worth the investment. Let our SEM experts take charge and help you build an effective SEM strategy to ultimately achieve online success.
Why Use SEM for Your Business?
SEM is one of the best strategies to help online businesses grow rapidly. If you are still thinking about whether to use the strategy or not, you need to read these three benefits of investing in SEM management services:
1. Highly Cost-effective
One of the major SEM benefits is that it’s cost-effective. With conventional marketing techniques like billboards and newspaper ads, you are likely to put up ads hoping that you’d reach people who are interested in your products. Such advertising methods are expensive and don’t even offer the desired returns for your brand. It may even lead to wasted dollars.
However, SEM is a more budget-friendly way and gives you better control over how much to spend. You even get to refine your target customers for reaching only people who are interested in your products and services.
It often leads to wasted marketing dollars. With keyword targeting, you can put the ads in front of the right prospects looking for your services or products. Besides, you have to pay only if someone clicks on the advertisement. You don’t have to pay for anyone who just views your ad available in the search results. It means that you’d pay for prospects that are interested in your offer.
2. Convenient to Track
Another major advantage of SEM is that you can easily track ad campaigns. When you invest in a marketing tactic, you want to track it for getting the desired results. With PPC, it is convenient to keep a tab on marketing campaigns.
With easy monitoring and tracking, there are also quick changes. When you can track the ad campaigns efficiently, it means you may even see what’s working for you and what’s not. With such fast results, you can rapidly make changes to your ad campaigns for improving ad performance. Due to this, you can drive better results with the ads.
3. Gets Results Fast
With certain marketing strategies like SEO, you need to wait for results. While the wait is worth it for SEO, sometimes you need an instant result. For that, SEM is beneficial.
Thanks to SEM, you can see how well your paid ads are working from the time you have launched them. You may even see who is clicking on them, noticing them, and what specific keywords are driving the best results for you. All this makes it easier for you to track the ads from the time you launch them till you see their effectiveness.
How an SEM Agency can help you?
Here are a few reasons you need to consider our SEM management company to attain the desired results:
- You don’t have to spend too much time understanding SEM yourself
We understand that time is valuable. So, before you spend time learning to manage and launch campaigns, it’s best to hire professionals like us. For, forming a campaign and making a strategy for it needs a lot of time. It may take some time to learn every minute detail of an SEM campaign. When you have the campaign to launch, you don’t want to spend your time learning something that you have no clue about.
So, hiring an SEM company is the best way to save time. This way you have a professional team to handle your SEM campaigns and help you drive the best results. Plus, you can focus more on work related to your business.
- You get what you need
When you manage SEM yourself, you may have only limited tools and resources. As a result, your campaigns don’t drive the best results and reach their full potential. However, when you hire a professional SEM management company, you get everything you need in one place.
Professional SEM companies have the right tools and people and utilize their time well to help you with ad campaigns. Whether you want to set up a custom landing page, revamp ad copy, or find new keywords, SEM experts can manage every aspect of campaigns for you.
- You work with professionals
One of the significant advantages of investing in professional SEM services is to get access to experts. Rather than learning SEM yourself, you have skilled people to work for you on the paid ad campaigns. Since they are in the business for many years, they are well aware of what works and what does not. They even apply their expertise to the marketing campaign for ensuring it derives the best results for your company.
Invest in Our SEM management Services Today
SEM helps you increase online visibility in search results and also reach qualified leads for business growth. With Times of Group by your side, you are going to see the desired results.
With years of experience, our experts are well-versed in crafting the right SEMP campaigns for online success. We also take a client-first approach to all strategies to ensure we deliver campaigns that work best for businesses.
Don’t believe us? Check out client testimonials that speak of our work and how valuable it is for our previous and existing clients. No matter what strategies you require, our SEM agency makes sure we work as per your plan to meet your firm’s unique needs.
Ready to start your journey to get more qualified leads and drive more sales to your business? Contact us today to help us curate the right SEM management services for you.





